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Meantime Mobile Creations, in partnership with
Goal Mobile, has announced the imminent launch of a suite of
mobile content products starring football hero Ronaldinho -
beginning with one-button gaming title, Total Control.
A new take on the current trend for simple, intuitive one-button
mobile games, Total Control tasks players with maintaining a
constant rhythm as Ronaldinho displays his characteristic flair
with the football, "juggling" the ball using different parts of
the body and performing special tricks to improve the score.
Fabiano Alves, Meantime’s product director, commented: "We wanted
to find a simple and attractive gameplay that we believe will
reach out to Ronaldinho’s fans, and not just the traditional
gaming audience."
AdvertisementIn addition to the new game, which is scheduled for
release across five continents in 29 countries including USA, UK,
France, Germany, Spain, Russia and Australia, the partnership
extends to the launch of a suite of Ronaldinho themed mobile
content products such as wallpapers, videos, images, icons and
personalisation tools that will be offered in all territories over
the coming months.
The partnership between Meantime and Goal mobile is also set for
further expansion, with both companies seeking to create, publish
and distribute mobile games and content based on other football
and sporting professionals.
Founded in 2003, Meantime Mobile Creations operates it own
internal development studio and the company has established an
international network of partnerships with mobile publishers,
carriers and handset manufacturers to distribute its portfolio of
over 200 Java, Brew, WAP and SMS games and content.
Goal Mobile manages the image of international clubs and athletes
in the digital media industry, specifically focusing on mobile
phones and the Internet. The company holds strong partnerships
with telecom and technology specialists and works closely with
Roberto Assis, Ronaldinho's manager and an executive with over 20
years of football career management experience.
Ronaldinho's Total Control, and the first wallpaper and images
pack for mobile phones will be available through major mobile
carriers later this month.
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